"Entering into another world"
RESERVATIONS
About Us
Keeping up with the
millennials: how CHIRMI will
reach a new audience?
CHIRMI PALACE was created with the vision of catering to the next generation of travelers, encompassing not only Gen X and Y but individuals with a youthful sensibility.
We believe in having a good time without taking ourselves too seriously. We are dedicated to providing a memorable experience through our thoughtfully designed small yet intelligent rooms, stylish communal spaces, and captivating bars that will leave you wanting more. We have meticulously crafted our brand to resonate with an entirely new pool of consumers, offering a unique combination of an economy hotel with a distinct lifestyle segment. This fusion sets us apart in the market and allows us to cater to diverse tastes and preferences.
Understanding that millennials seek more from their hotel experience than just a place to sleep, we have strategically designed multiple zones within our hotels to meet their every need. Our social areas boast cozy fireplaces and lounge seating, creating an inviting ambiance that encourages guests to relax, socialize, and forge connections beyond the confines of their rooms. Additionally, we have dedicated party areas equipped to host DJ nights, providing the perfect setting for guests to unwind and revel in the vibrant atmosphere. These offerings cater to individuals who seek to make the most of their stay by venturing outside their hotel rooms.
CHECK IN AT THE BAR
Wine Spring is the heartbeat of our hotel. You can have a blast with your closest friends or make new ones over hand-crafted drinks, small plates and bumping background music. It even serves double duty as our front desk. So stop by for your room key and a cocktail. On us.
GRAB AND GO
Snacks and beverages are available 24/7 to satisfy your cravings. From delicious breakfast items to healthy nibbles, we’ve got something for every taste. We’ll even craft a fresh extra-hot-decaf-mocha soy-double-shot-latte to make mornings more bearable.
GIVE YOUR POOCH A SMOOCH
We love dogs. And they’re welcome to roam around any BOHO hotel any day of the week.
NOT YOUR AVERAGE LOBBY
Our lobbies aren’t just for sitting. They’re for hanging out. Taking care of business. And when the sun goes down,
turning up the volume.
WALL-TO-WALL VERSATILITY
For greater flexibility, our guest rooms have helpfully designed wall features that allow for hanging and storage options to compliment the compact room design
Wildly Self-Sufficient”
“No design element was too small to test with these tech-savvy consumers,” Chirmi Palace foundersquoted as saying. “We learned that these confident explorers are wildly self-sufficient, but still want a chance to connect with each other in inviting social spaces in person or digitally.”
In this case, being “wildly self-sufficient” translates as being OK with self-service. Guest shouldn’t expect a gaggle of fawning hotel staffers at Chirmi Palace . If anything, staffing will be minimal—which also helps Chirmi Palace keep prices down. Self check-in will be available via mobile devices, in an overall atmosphere designed for “savvy travellers who thrive on self-service and embrace new technology.”
“Economy Tier”
Chirmi Palace rooms will be offered at price points and amenity levels somewhere in between a hostel and a four-star hotel. Typical nightly rates will range from $20 to $50 per person per night. Considering that today’s global economic slump, the below-average hotel price point is apparently a necessity. Younger consumers have also shown a reluctance to pay for things that older generations consider necessities, including cars and their own independent living quarters—and perhaps also upscale hotel staples like concierges and room service.In this case, being “wildly self-sufficient” translates as being OK with self-service. Guest shouldn’t expect a gaggle of fawning hotel staffers at Chirmi Palace. If anything, staffing will be minimal—which also helps Chirmi Palace keep prices down. Self check-in will be available via mobile devices, in an overall atmosphere designed for “savvy travellers who thrive on self-service and embrace new technology.”
Overall
In other words, if you’re old, this probably isn’t the place for you. BOHO properties won’t be checking IDs or posting an age maximum or anything. In fact, in the press release announcing the brand, BOHO was created for “the next generation traveler, not only Gen X and Y but people with a younger sensibility.”
